Register your interest below for a FREE Red Rookie club Membership in 2025, and you will receive two (2) junior and two (2) adult tickets to Swans home games at the SCG, PLUS access to videos, games and competitions like these!
Red Rookie is free to join for anyone 15 years and under, so what are you waiting for?
Privacy Policy
Australian Football Bodies Privacy Policy
1 Who Are We
Your privacy is important to the Australian Football Bodies, as defined at the end of this privacy policy. This Privacy Policy provides information about the personal information that the Australian Football Bodies collect and the ways in which they may use, hold and disclose this personal information.
Each Australian Football Body will collect and use your personal information in accordance with this Privacy Policy.
When used in this document, depending on the context, "we," "our" and "us" refers to AFL and/or State Leagues and the AFL Clubs.
2 AFL Football Bodies Privacy Policy
Protecting personal information is fundamental to the Australian Football Bodies’ relationship with our supporter, members, players and business partners. All personal information received in connection with the Australian Football Bodies’ products or services, or in the conduct of the Australian Football Bodiess’ business, is therefore treated seriously, having regard to the Australian Football Bodies’ legal obligations.
Personal information is information that identifies you or could identify you. The AFL and AFL Clubs are subject to the Privacy Act 1988 (Cth), including the Australian Privacy Principles.
3 Information Collected
Generally, the Australian Football Bodies collect personal information directly from your use of the AFL’s community football administration platform provider and any registration you make to participate with or receive information from, the Australian Football Bodies and any business relationship between you and us including via email. The personal information which the Australian Football Bodies collect and hold includes:
In addition, you may also provide to us and we may collect and hold additional personal information, such as:
We also may collect additional non-personally identifiable information (for example, browser version, IP address) that will provide information regarding the general use of AFL Online.
By providing us with personal information, you consent to that information being collected, used, disclosed and stored in accordance with this Privacy Policy.
If you do not give personal information to us, it may affect our ability to provide you with products and/or services.
We may also collect information about you which is considered sensitive under applicable privacy and data protection laws. Generally, we will ask for your consent to handle your health or other sensitive information or, in certain circumstances, you will consent to our collection by providing your health or other sensitive information to us.
Where we engage with you multiple times over a short period in relation to the same matter, we may not provide you with a separate notice about privacy each time we engage with you however we will always provide you with an opportunity to opt–out of receiving communications about that matter within each of those communications.
4 Opt-Out/Unsubscribe
You can easily unsubscribe at any time you want to our communications by contacting us using the contact details specified in paragraph 11 of this Privacy Policy or by following the instructions contained in an e-mail.
It may take some time to put an opt-out or an unsubscribe in effect so you may still receive communications from us for several weeks after your request is received.
For the avoidance of doubt, by opting–out or unsubscribing yourself from a mailing list of an AFL or AFL Club product or service this will ensure your removal from that particular mailing list but will not guarantee your removal from other mailing lists that the AFL or an AFL Club may store your details in as a result of your engagement with a different service or product.
In the event that you opt-out from receiving communications from the Australian Football Bodies you will still be contacted in relation to the administration of your player registration (for example team lists, change of venue etc).
5 Information from Third Parties
During the course of business, the Australian Football Bodies may also collect personal information that is given to them by a third party (for example, a corporate partner of an Australian Football Body or information that is on a publicly maintained record). This information forms part of the personal information described in this policy. The Australian Football Bodies will not intentionally solicit personal information that is unintentionally disclosed.
6 Storage of Personal Information
Wherever reasonably practicable, the Australian Football Bodies will store personal information on data servers that are owned and controlled by the AFL and the AFL’s community football administration platform providerand are located within the geographical borders of Australia. However, some of your personal information may be transferred, stored, processed, used or disclosed overseas by the Australian Football Bodies, or by the Australian Football Bodies third party service providers. In particular, as at the date this privacy policy was most recently updated, your personal information may be disclosed to recipients in the USA, Gibraltar, China and other countries from time to time.
This may happen if our service providers are located overseas, or if transactions, information, services or products have an overseas connection. Where such parties are located overseas, you may have rights to enforce such parties' compliance with applicable data protection laws, but you may not have recourse against those parties under the Australian Privacy Act in relation to how those parties treat your personal information.
You agree to the disclosure and use of such personal information in accordance with this privacy policy, and consent to its disclosure overseas and its use by third parties, including our service providers, in the USA Gibraltar, China and such other countries in which those parties or their computer systems may be located from time to time, where it may be used solely for the purposes described in this privacy policy, without us being responsible for such use (or for any breach).
7 Use & Disclosure of Personal Information
The Australian Football Bodies collect, hold, use and disclose your personal information for purposes including, without limitation:
The Australian Football Bodies may also disclose personal information where it is otherwise permitted to do so by law.
Where you provide your personal information directly to one Australian Football Body, although it may be disclosed to the AFL, that personal information will not ordinarily be shared with a different Australian Football Body. However, there may be some circumstances where this personal information is shared between Australian Football Bodies.
You consent to the Australian Football Bodies using your personal Information for sending you information, including promotional material, about the Australian Football Bodies, or Australian Football Bodies' products and services, as well as the products and services of third parties, now and in the future. You also consent to us sending you such information by means of direct mail, email, SMS and MMS messages. You can contact us using the contact details specified in paragraph 11 if you do not want to receive marketing information from us.
The Australian Football Bodies do not otherwise disclose personal information without your permission, unless the disclosure is:
8 Accessing AFL Online
“AFL Online” refers to the AFL website with its top-level domain located at http://www.afl.com.au/, all related sub-domains for State Leagues and any other AFL website (including any AFL Club website) which provides an AFL and AFL Club product, AFL and AFL Club service or AFL-related product or service including related mobile applications. You need not disclose your identity to us in order to visit AFL Online, except where personal information is voluntarily supplied, however our internet server may automatically record details about any computer used to access the website (such as the IP address, domain name and browser type), the date and time of access, and details of the information downloaded. This information is used for internal statistical purposes and to improve AFL Online.
Cookies
The Australian Football Bodies may use “cookies” on AFL Online. A cookie is a small text file that AFL Online may place on your computer. Usually, cookies are used as a means for our websites to remember your preferences and are thus designed to improve your experience of AFL Online. Cookies may collect and store personal information about you.
You can configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is sent. Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.
If you disable the use of cookies on your web browser or remove or reject specific cookies from our website or linked sites then you may not be able to gain access to all of the content and facilities on AFL Online.
Website Analytics
When you visit and browse AFL Online, our website host and some third party service providers may collect information for statistical, reporting and maintenance purposes.
Subject to the terms of this Privacy Policy, this information is used to administer and improve the performance of AFL Online and will not be used to identify you. The information may include:
The Australian Football Bodies use website analytic services to help analyse how you use AFL Online (Website Analytics). Website Analytics generate statistical and other information about website use by means including but not limited to cookies which are stored on users' computers. The information generated is used to create reports about the use of AFL Online. Our third party providers of these services may store this information. The Australian Football Bodies will not (and will not allow any third party to) use Website Analytics to track or to collect any personally identifiable information of visitors to AFL Online. The Australian Football Bodies will not associate any data gathered from AFL Online with any personally identifying information from any source as part of our use of Website Analytics.
The Australian Football Bodies treat personal information that may be obtained through cookies and any other information supplied to us (for example if you send us an email) in accordance with this Privacy Policy.
Links
AFL Online may contain links to other websites operated by third parties. We make no representations or warranties in relation to the privacy practices of any third party website and we are not responsible for the privacy policies or the content of any third party website. Third party websites are responsible for informing you about their own privacy practices.
Children’s Privacy
If you are under 18, you should only use AFL Online with involvement of a parent or guardian. For their protection, we ask that anyone under 18 years of age does not attempt to register with AFL Online or otherwise provide us with any personal information without the consent of a parent or legal guardian.
9 Information Security
The Australian Football Bodies will take reasonable steps to protect all personal information within their direct control from misuse, interference, loss, unauthorised access, modification or disclosure. The Australian Football Bodies will take reasonable steps to hold information securely in electronic or physical form in access controlled premises or in electronic databases requiring logins and passwords.
10 Notifiable Data Breaches Scheme
In the event of any loss, or unauthorised access or disclosure of your personal information that is likely to result in serious harm to you, the Australian Football Bodies will investigate and notify you and the Australian Information Commissioner as soon as practicable, in accordance with the Privacy Act 1988 (Cth).
11 Contacting the AFL Regarding Access & Correction and Privacy Complaints
The privacy laws of some jurisdictions give individuals the right to access, amend or delete their personal information or, in some circumstances, to restrict or object to the processing of their personal information.
Information we hold about you should be up-to-date and accurate. Please advise of any changes to your information using the contact details set out in this paragraph 11.
An individual may:
by contacting the AFL’s Privacy Officer by email at privacy.officer@afl.com.au or in writing to the AFL via AFL Privacy Officer, AFL House, 140 Harbour Esplanade, Docklands, Victoria 3008 or telephone on 03 9643 1999.
Access
You will be required to provide proof of identity in order to obtain access to your personal information. If you would like to request a copy of your data, or would like to take steps to exercise your rights, please contact us as set out in this paragraph 11. The Australian Football Bodies may charge an administration fee where access is provided. The Australian Football Bodies may refuse to provide access if permitted to do so by law. The Australian Football Bodies aim to provide access to your personal information within 30 days of a valid request.
Complaints
At all times, privacy complaints:
The AFL’s Privacy Officer will commence an investigation into your complaint. You will be informed of the outcome of your complaint within a reasonable period of time following completion of the investigation.
12 Australian Football Bodies
For the purpose of this policy, “Australian Football Bodies” means all Australian football clubs and leagues affiliated with the AFL or AFL State Bodies, that being:
13 Updates to Privacy Policy
We may vary this Privacy Policy from time to time, by posting an updated Privacy Policy accessible via https://www.afl.com.au/clubhelp. This Privacy Policy was last updated in February 2022.
Terms and Conditions
Terms and Conditions
Red Rookie Terms and Conditions
Please read the Terms and Conditions below, scroll down to acknowledge you have read the terms and conditions and proceed with registration.
To be eligible to be a Red Rookie you must be under the age of 15 as at 1/1/2024.
Red Rookies participate in the Red Rookie membership program, either by signing up directly through the Sydney Swans website; or by selecting the Sydney Swans as their team of support when registering to play NAB AFL Auskick.
To be a Red Rookie you MUST have the permission of a parent or guardian and include their details on the registration form or as part of the online registration process to qualify to receive all Red Rookie entitlements.
Red Rookie is a three (3) year program. Participants will be automatically renewed (“rolled over”) for three (3) seasons, or until the participants reaches the age of 15 years old.
Red Rookies do NOT have access to Finals or Grand Final tickets from the Sydney Swans member allocation.
Red Rookies receive free general admission access to three (3) Sydney Swans home games at the SCG. Some home games may be excluded from Red Rookie membership access.
Additional fees and charges may apply to membership usage in General Admission. Red Rookies may be required to redeem a ticket to attend. Red Rookies access to matches is not guaranteed. Red Rookie access is subject to capacity and the Club recommends that Red Rookies arrive early or reserve a seat in advance to guarantee entry, particularly at high demand matches. Reserved seat upgrades can be purchased at Ticketek for SCG, subject to availability. Additional fees apply and ticket agencies may charge a booking fee which is to be covered by the member.
The adult ticketing offer tied to Red Rookie includes a ticket in general unreserved seating and is only available if your child is a registered Red Rookie.
Red Rookie seating is located in the Victor Trumper Stand in Bays 17-18 at the SCG. Entry is subject to capacity.
Membership entitlements are subject to the policies and operational decisions imposed by the Sydney Cricket and Sports Ground Trust. Sydney Swans Limited is not liable to members for matters arising from the implementation of policies by the venue or the Sydney Cricket and Sports Ground Trust. As a Sydney Swans member, entry to the Sydney Cricket Ground is subject to the AFL’s Entry Terms and Conditions for the venue, as well as the Sydney Cricket Ground’s Conditions of Entry.
Sydney Swans Limited reserves the right in its absolute discretion to change all or any of the membership package details. All membership packages are strictly sold subject to availability. Sydney Swans Limited reserves the right to decline or cancel membership at any time. Any such decline or cancellation does not mean there will be a refund of membership fees or benefits fees. Information contained in any marketing material forms part of these Terms and Conditions.
Sydney Swans Limited reserves the right to decline or cancel membership at any time. Information contained in this website, and the information you receive in response to your registration, all form part of the Terms and Conditions.
All information retained by Sydney Swans Limited about a child or parent is secure, will not be shared with any other individual, company or organisation, and is managed in line with the Sydney Swans Privacy Policy.
By signing up as a Sydney Swans Red Rookie, you are consenting to receive postal, email, phone and SMS correspondence from the Sydney Swans.
Information collected will be used to send information to the child about the Red Rookie program, Sydney Swans memberships, and information about Sydney Swans matches.
Red Rookie utilises the Ticketmaster platform to collect your data, however Ticketmaster will not use any of your information for any other purpose than to process your application. Your data will only be used by the Sydney Swans and only for the uses as listed above in these Terms and Conditions.
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